VIP Snowball Fight

VIP Hrvatska approached us with an inquiry for the campaign that would celebrate the most wonderful time of the year.
So we got to thinking - what could we do to make Christmas
Since we cannot make you taste virtual rum punch nor we can offer you some cookies, we have decided to channel your inner child with a VR snowball fight.

The concept is pretty simple.
We put you in the holiday mood in a beautiful, snow fairy tale environment.
However, you are not here just to look around – you have to defend yourself from a crazed group of snowmen, who are doing their best to make you enjoy winter much much less.
VIP provided the venue, we provided the activation and visitors provided holiday cheer.
And as it always happens with physical activities in the virtual world, hilarity ensued.

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