Our good friends from "Elastique" creative agency introduced us to the concept of augmented reality facility tours.
Their inquiry was pretty simple - "We need an activation that is both educational and fun to go through."
After visiting the Vaillant production facility in Remscheid, Germany, we slowly began to unravel our plan; it was to make an AR app which would literally turn heads while allowing all the necessary information to be presented in an engaging way.