Did you know that the human brain recalls only about 10% of written content, in comparison with visual content where that percentage is up to 65%? This is why more and more companies in the market try to lean on alternatives such as Augmented reality books. What really makes an AR book so special?
At the first glimpse, Augmented Reality books seem to look like any other book, however, they come with a twist. Once you pair each book with carefully built AR technology, a whole new world emerges right in front of you. Moving 3D objects, sounds and creative stories presented in a form of animation are sort of a standard, while some books also include interactive objects. Content presented in a form of an AR book is way more engaging, interesting and above all, it is an enjoyable activity.
Every user can read the book content in a traditional way, flipping through the pages, but the phenomenal part here is the way the story is being presented.